Mango Pressroom
MANGO–COIN partnership comes to Rome with a new store in San Giovanni
- The new MANGO store opens within COIN San Giovanni in Piazzale Appio, Rome, marking the next stage of the strategic partnership with the historic Italian department store chain announced in June.
- Measuring 1,000 sqm of selling space dedicated to the Woman and Man lines and creating 20 new jobs, the store offers an elevated shopping experience, the result of a complete redesign of the space.
- The opening is part of the plan to bring 22 new MANGO stores to COIN department stores by the end of 2027 and of the company’s 4Es 2024–2026 Strategic Plan, which aims to strengthen MANGO's distinctive value proposition through a strong expansion drive and improved sales across both existing stores and the online channel.
- MANGO, present in Italy since 2001, ended 2025 with 120 points of sale in the country, in addition to its digital presence through mango.com and other online marketplaces.
MANGO, an international leader in the world of fashion, continues the journey begun with COIN, the historic Italian department store chain, with the opening of its new store within COIN in Roma San Giovanni. Following the Catania opening, the partnership reaches the capital, in one of the city’s most vibrant commercial areas and creating 20 new jobs.
Spanning 1,000 sqm, the store offers MANGO’s Woman and Man collections, designed at the brand’s Barcelona atelier by a team of more than 500 experts. Combining timeless and versatile staples with more contemporary pieces inspired by the brand’s Mediterranean heritage, the collections reflect MANGO’s commitment to superior quality and elegant design.
In addition, the space has been completely redesigned to feature the New Med concept, the retail format inspired by the brand’s Mediterranean heritage and culture, which combines natural materials, warm tones and sustainable elements to create a bright and welcoming shopping space. Among the new features are a larger fitting room area with adjustable lighting, a dedicated Click & Collect zone where customers can pick up and manage their online purchases directly in store, recycling bins and RFID technology for more precise inventory control.
With this opening, MANGO strengthens its presence in Lazio, where it has more than 10 stores. The inauguration is part of the agreement announced on 3 June, which provides 22 new MANGO stores, ranging from 400 to 1,000 sqm, in selected COIN locations between September 2026 and the end of 2027, all conceived as fully fledged MANGO stores.
Following the Rome opening, MANGO will inaugurate close to 10 locations in partnership with COIN in 2026, including Florence, Bari and Milan. Together with the 20 openings already planned this year as part of MANGO’s own expansion plan in the country, the company will close 2026 with close to 30 new stores in total. Next year, the COIN partnership will extend to cities in northern Italy such as Genoa, Como and Trieste, while also strengthening MANGO’s presence in Sicily and Sardinia.
These latest openings form part of MANGO’s 2024–2026 4Es Strategic Plan, which aims to reinforce the company’s differentiated value proposition, with a strong expansion drive and improved sales across existing stores and its online channel. The strategy builds on MANGO’s strong performance in 2025, reporting a global turnover of €3.8bn, up 13% year on year (16% at constant exchange rates). This momentum continued in the first half of 2026, with global revenue reaching €1.852 billion, up 7.2% compared with the same period last year and 10.7% at constant exchange rates.
Italy has been a key contributor to this growth: turnover in the country rose by 30% in 2025, a year in which MANGO also opened more than 20 new points of sale, adding approximately 6,700 sqm of retail space.
MANGO has been present in Italy since 2001 and is celebrating its 25th anniversary in the country this year. The company ended 2025 with 120 points of sale, totaling more than 40,000 sqm of retail space, in addition to its digital presence through MANGO.com and other online marketplaces.
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